40 IN 40: Celebrating 40 Years of Dominica Independence

Celebrating 40 Years of Independence

40-In-40 is a social media campaign celebrating Dominica’s 40th independence with 40 days of visual stories about the island’s illustrious past and impressive initiatives. Join us each week as we share interesting images and blurbs about Dominica in our bid to make her trend online. Share our images or post your own using the campaign’s hashtag #40IN40DOMINICA.

Celebrate Dominica; make her trend online!

Young Kalinago Men at the Fall in Barana Aute Village

The Stories

There are too many positive stories about Dominica and not enough storytellers. Let’s share these with the world and show them why we love this island. Join us as we post stories about Dominica’s places, trade, people, history, cuisine and Citizenship by Investment Programme — all in that order. Post your own stories with the hashtag and together we will celebrate Dominica together.

Hashtag | post | share!

The Competition

To solicit buy-in from Dominicans and generate more positive stories being shared via social media, Anichi Development will stage two competitions. The winners or each competition will receive two season passes to the World Creole Music Festival, Oct 26 – 28.

A Moment in Time

Oct 15 - Oct 21

This competition runs during the history-themed week on Facebook. Participants are asked to share historic pictures of Dominica – either places or people. To qualify, participants must:

Follow Anichi Development’s page
Post a picture with the hashtags #40in40Dominica and #Dominicamoments
Tag @Anichidevelopment and at least five friends in the photo
@Anichidevelopment will share the image on its Page
Encourage friends to like the image on @Anichidevelopment’s page.

To qualify to win A Moment in Time, participants must post positive content generated in Dominica. Posts must not be: indecent, obscene, or contain excessive nudity.

Sunday Funday

Sept 29 - Oct 21

This competition runs every Sunday throughout the 40-In-40 campaign on Instagram. Participants are asked to share pictures of the many fun things to be done in Dominica on a Sunday. To qualify, participants must:

Follow @Anichidevelopment on Instagram
Post images using the hashtags #Sundayfunday and #40in40Dominica
Tag @Anichidevelopment along with five friends in the post
Encourage friends to like the image on Instagram

To qualify to win #SundayFunday, participants must post positive content generated in Dominica. Posts must not be: indecent, obscene, or contain excessive nudity.

Our Partners

40-In-40 would not be possible without the assistance of key players, who all share a unified vision for the continued development of Dominica – the Nature Island. Special thanks to the Discover Dominica Authority; historian, Dr. Lennox Honychurch; and photographers, Yuri Jones, Derek Galon, Ambo Visuals and Innov8 Multimedia.